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Roomza for Hotels

Know which rooms are helping
or hurting your hotel.

Roomza captures room-specific guest feedback and turns it into room-level intelligence your team can use to improve reviews, operations, AI visibility, and future room-level revenue.

See Intelligence demo Claim free profile

No PMS required · No commissions · No rate parity · Free Discovery profile

1Capturein-room sign or TV
2Understandstructured intelligence
3Actdashboard + briefs

See Roomza for your role: General managers · Owners · Asset managers · Management companies

The problem

Your hotel is one property.Each guest is in one room.

A great lobby can't fix a noisy room.

A renovated room and a tired one shouldn't share a score.

One bad room quietly drags down reviews, refunds, and loyalty.

Roomza shows what your other systems miss: the truth at the room level.

One hotel · four rooms

Last 30 days
91

Room 402

Quiet · positive reviews

64

Room 517

Elevator noise complaints

58

Room 611

Maintenance trend, fourth week

94

Room 728

High guest satisfaction

Same property score on Booking. Wildly different guest experience.

The Roomza Intelligence Loop

How room-level truth becomes
revenue, reviews, and resilience.

1

Capture

Guests leave feedback about the exact room they stayed in, via in-room sign or TV prompt.

2

Understand

Roomza structures the feedback with room attributes and public review signals.

3

Act

Your team sees room-level issues, trends, and arrival context where they already work.

4

Monetize

Better reviews, AI visibility, and the foundation for room-level selling.

1Step 1 · Capture

Room-level intelligence starts
inside the room.

Guests scan a QR prompt or use the in-room TV to leave feedback about the exact room they stayed in. Roomza structures that feedback so your team can see which rooms are creating praise, complaints, refund risk, and repeat issues.

Acrylic tabletop sign in a hotel room with a QR code reading 'Every room has a story'
Tabletop or acrylic sign. 6x6 premium custom signage per room on Concierge annual plans.
Hotel-room TV displaying the 'Every room has a story' prompt with a QR code to review the room
Or on the in-room TV. Works with hotel-TV systems that support QR overlays.
2Step 2 · Understand

A live operating view
of your rooms.

Roomza Intelligence shows which rooms are improving, which are creating complaints, and which issues are showing up across reviews, QR feedback, and guest signals. Updated after every verified stay.

roomza.com/demo
Roomza Intelligence dashboard: KPI tiles for Roomza Score, 30-day trend, verified reviews, and traffic, plus a score-over-time chart.
Room-level score trends
Recurring complaint alerts
Negative-review risk
Feedback by room, floor, type
Open-web review signals
Arrival visibility

Try the live demo instantly.

Enter your email and we'll send you demo credentials right now. No sales call, no waitlist.

Credentials arrive in seconds. Demo login at roomza.com/demo.

3Step 3 · Act

Guest context, delivered
where your team already works.

When a Roomza guest books your hotel, your team receives a clear arrival brief with preferences, loyalty status, timing, special requests, and room setup notes.

No new portal. No extra workflow. Just better context before the guest reaches the desk.

AutomaticRoom-matched when possibleReply to confirm or adjust
R

Roomza Concierge

2:14 PM

to reservations@grand-midtown.com

Guest Arrival Brief: Jane Chen, Nov 12 to 15

Confirmation #R27841 · 3-night stay

Status
Marriott Bonvoy Platinum Elite
Room
Upgrade if available (space permitting)
Arrive
Early check-in, ~2pm requested

Room setup

  • •Firm pillows
  • •Away from elevator, higher floor preferred
  • •Allergic to feathers
  • •Celebrating anniversary
ConfirmReply with adjustments
1 of 12 today
Three tiers

Start free. Upgrade when it makes sense.

Discovery gets you discovered. Intelligence is the core product. Concierge is for hotels that want the managed layer.

Discovery

Free

Get discovered by AI.

Claim your hotel and make your rooms legible to AI assistants. Your front desk gets Guest Arrival Briefs when Roomza guests book, and your property can earn from the Roomza Data Network.

  • Public Roomza hotel profile
  • Included in Roomza's MCP, discoverable to Claude, ChatGPT, Perplexity, and Gemini
  • Appear in Roomza Concierge discovery
  • Guest Arrival Briefs by email
  • PMS ingest (CSV or email), optional and free
  • Earn from the Roomza Data Network
Claim your profile
Core product

Intelligence

$300/mo per property

Understand your rooms.

The data layer for serious operators, plus your own room-level MCP server: connect your rooms, scores, and verified reviews straight into your own AI tools.

  • Everything in Discovery
  • Your own room-level MCP server for your AI tools
  • Room-level analytics: blind spots, rankings, trends
  • Open-web review and social mapping (Google, YouTube, TikTok)
  • Arrivals dashboard with guest prefs and responses
  • Hotel-authored AI context and offers
  • In-room QR signage free; 4x4 custom-designed signs per room on annual
Start Intelligence

Concierge

$1,000/mo per property

Run your own concierge.

Everything in Intelligence, plus your own Cloud Concierge running on your room data, conversation insights, and Review Defense to protect your reputation.

  • Everything in Intelligence
  • Your own Cloud Concierge: choose its voice, language, greeting, and persona
  • Concierge answers from your room data and authored context
  • Concierge conversation insights
  • Review Defense: corroborate reviews against your records, signed dispute reports
  • 6x6 premium custom signage per room on annual
  • Priority support
Talk to us

Annual saves 2 months. Volume discounts on paid tiers: 15% at 10+ properties, 25% at 50+. 1-year term, cancellable with 30 days notice.

Full pricing with feature comparison
4Step 4 · Monetize

From room types.To room truth.

Travelers already choose airline seats, restaurant tables, and rideshare preferences. Hotel rooms are next. Roomza prepares your inventory for a world where guests compare, request, and select rooms by what actually matters to them.

Quiet

Floor 7+, away from elevator

View

City vs courtyard, by room

Distance from elevator

Steps from lobby to door

Bedding

Pillow firmness, mattress type

Natural light

Morning, afternoon, blackout

Condition

Renovated vs. soft-good refresh

Structured room intelligence today becomes pricing and merchandising power tomorrow.

Start with Intelligence

6,000+

Hotels in the Roomza database

0%

Booking commissions

Free

Discovery profile, every hotel

No PMS

Integration required to start

“It really helps to know what the guests think and not just what we find from a handful of rooms. We care about quality and Roomza has helped us level up significantly.”

J

James

Hotel Manager · Las Vegas resort

“Arrival briefs land in our reservations inbox before the guest does. Front desk knows the bed firmness, the loyalty status, the allergies. We stopped guessing.”

A

Alex

Area GM · IHG

Roomza tracks properties across major hotel flags and independent hotels.

Marriott
Hilton
Hyatt
IHG
Wyndham
Radisson
Choice Hotels
Sofitel
Fairmont
Banyan Tree
Aman
Mandarin Oriental
FAQ

Buyer questions

Where does the data come from?

Three sources: room-specific guest feedback you capture via in-room QR or TV prompts, room attributes you provide during setup, and public review and social signals Roomza maps to specific rooms when possible. The output is structured room-level intelligence in your dashboard.

Do guests actually scan the QR code?

Yes. The scan rate runs in the high single-digits to mid-teens per stay depending on placement and signage design, which is plenty of signal across a property to surface room-level patterns. The prompt is designed to be inviting and low-friction, and feedback is always tied to a specific room.

Do I need to put signs in every room?

No. Hotels can use tabletop signs, in-room TV prompts, QR cards, or phased placement depending on brand standards and operations. The goal is a simple guest-facing feedback moment without adding front desk work.

Do I need a PMS integration?

No. Discovery and Intelligence both work without a PMS integration. Optional CSV or email reservation exports can improve matching and arrival workflows when you're ready.

Is Roomza an OTA?

No. Roomza does not charge booking commissions or take a cut of your room revenue. Hotels pay a software subscription for room intelligence, AI visibility, and concierge tools. No bookings flow through us, no transaction fees, no rate parity headaches.

Is this another review site?

No. Roomza isn't a public review platform. Guest feedback is structured intelligence delivered to your dashboard, your team, and AI assistants. It doesn't get published on a consumer-facing ranking site that pulls traffic toward OTAs.

Can my brand approve the signage?

Yes. Annual plans include custom-designed signs for each room: 4x4 on Intelligence and 6x6 premium on Concierge, built to your brand standards (colors, fonts, copy, placement). In-room QR signage is free on Intelligence and customizable in the dashboard before you print.

What does my team actually have to do?

Almost nothing. The signage or TV prompt does the capture. Briefs arrive in the inbox your reservations team already checks. The dashboard updates on its own. Most hotels set up Roomza in under an hour and don't touch it daily.

Why would I pay if Discovery is free?

Discovery makes your hotel visible to AI assistants and claimable, and lets you earn from the Roomza Data Network. Intelligence ($300/mo) unlocks the dashboard, room-level analytics, review and social mapping, the Arrivals dashboard, and your own room-level MCP server so you can connect your rooms and scores to your own AI tools. Concierge ($1,000/mo) adds your own Cloud Concierge and Review Defense.

How does this help revenue?

Better room intelligence helps hotels identify quality gaps, protect reviews, improve guest satisfaction, prepare for AI-driven discovery, and build the foundation for room-level merchandising and selling. Today's intelligence becomes tomorrow's pricing and product depth.

Can I earn from my room data?

Yes. Separate from your subscription, every tier (including free Discovery) can license verified room data through the Roomza Data Network and earn a share of usage revenue. It is optional, excludes guest personal data, and is controlled from your hotel account. See roomza.com/data/hotels for how it works.

Already a Roomza hotel?

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at the room level.

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